PROPS ROAD FOOLS BOX SET TRAILER

Now here’s a real treat for you from the guys at Props. As you know, Props pioneered the documentary style BMX road trip video format back in 1998 with Road Fools 1, and for the first time showed us what it was like to be on the road with our favourite riders. This new Road [...]
THE FIT KEY GUARD SPROCKET
Fit have released this video to promote their new Key Guard Sprocket. It’s a one piece guard version of their existing Key Sprocket with a low tooth profile, resulting in better chain engagement and longer tooth life. The Key Guard Sprocket will also protect your chain on crooks, or any other situations where you might [...]
SOURCE 10 YEAR LIMITED EDITION PRODUCTS

To coincide with their 10 year anniversary, The Source are releasing a range of strictly limited edition products throughout the year. First up are the Fit x Source Benny L Bars and the S&M x Source ATFids frame. There will only be small numbers of each product released, and when they’re gone they’re gone, so if [...]
JAMIE LUSTED BIKE CHECK

For this Tuesday’s bike check, we caught up with The Source‘s 4Down/United shop team rider Jamie ‘Wildcat’ Lusted at The Source backyard ramps. Jamie’s been busy recently filming a little video over at our 4Down Park which we’ll be releasing right here on Thursday, so be sure to check back.
ANML FOREIGN & DOMESTIC UK SECTION
ANML uploaded their UK trip part from Foreign & Domestic to Vimeo, in which Benny L, Bengo, Tyrone Williams, Oba Stanley and Garret Hoogerhyde hit a bunch of spots in Liverpool & London. If you haven’t had a chance to watch this yet, get on it, you wont be disappointed.
FIT NIGHTVISION TYRES
Be safe and be seen with the new Nightvision Fit FAF tyres. Shawn McIntosh shows you their glow in the dark properties in this brand new video.
4DOWN PVOTW: UNITED DINERO FORKS

In this weeks product video we check out the slick looking United Dinero forks with invest cast forks and a whole ton of features. Watch this then check them out in our product section.
T1 SALT CITY BARS PROMO VIDEO

Shawn ‘Elf’ Walters, put together this video for his T1 Salt City Bars with a little help from his friends, Tate Roskelly, Matt Beringer and Cameron Wood.
ALEX VALENTINO SIGNATURE FRAME AND STEM

Alex Valentino hitting the 4Down park and the streets promoting his new signature United Dinero frame colourway, and signature top load stem, both of which are available now!
FIT LEVEL 1 COMPLETE BIKES NOW ONLY £299.99!

All Fit level 1 complete bikes are now only £299.99! FIT Aitken 1 20.5″ Gold Leaf FIT Aitken 1 20.5″ Light Grey FIT Benny 1 20″ Matte Black FIT Benny 1 20″ Slate Blue FIT Benny 1 20″ Navy Blue Etnies Collab FIT BF 1 20.5″ Matte Black FIT BF 1 20.5″ Trans Blue FIT [...]
BEN LEWIS – FIT SIGNATURE BAR EDIT

Introducing the Fit Ben Lewis Signature American made 4pc bar. Ben’s packin’ a piece now… the Benny 4PC bar. Why you ask? “It’s what I grew up riding, it’s what I think’s the best.” Fit Ben Lewis American Made 4 Piece Bar-Available in Chrome and Matte Black. SRP £64.99 Coming soon. Rise: 8.85″ Width: 28.5″ [...]
NEW TERRIBLE ONE PRODUCTS

Just landed and available now, an assortment of treats from Terrible One. T1 Danny Hickerson frame Red SRP £299.99 T1 Ruben Alcantara frame Midnight Blue SRP £299.99 T1 Ruben Bar 8.5″ Rise 28.5″ SRP £59.99 T1 Salt City 8.2″ 4 Piece Bar SRP £69.99 T1 8.85″ Rise Bars 29″ Wide SRP £59.99 T1 Joe Rich [...]
UNITED S-LINE WHEELS – NEW COLOURS

2013 United S-Line Wheels in stock and now available in Black, Blue, Purple and Red! United S-Line Front Wheel £59.99 United S-Line Rear Wheel £119.99 LHD/RHD switchable sealed rear cassette hub. 9t 4 pawl sealed ultra loud driver. Sealed female bolt 10mm front hub. Double Wall 36h wide profile alloy rims. Using the same precision [...]
NEW UNITED DINERO FRAME

Launching this March, a new ultra responsive street frame for 2013 packed with premium features and technology, the finest in workmanship, materials and quality, backed by the United team. The Dinero frame, like the Dinero forks, features investment cast dropouts that create stronger, smoother and more aesthetically pleasing lines. They continue the invest casting theme [...]
NEW COLOURS FOR THE UNITED RN1 AND KL40

The new colour United Recruit RN1 2013 in Satin Dark Blue/Tan and United KL40 2013 in Gloss Black/Red will be with us any day now! These retail at only £229.99 and with a fully sealed rear cassette, United tyres, integrated head tube and sealed mid bb’s, that is hard to beat! Shipping to all United [...]
INSTAGRAM GIVEAWAY

We are giving away 5 free pairs of grips via Instagram. Follow us on Instagram then all you have to do is take a photo of your old worn grips and use the hash tag #4downgripgiveaway then we’ll choose the best ones! You have till Tuesday 19th Feb to enter, GO! http://instagram.com/4downdistro
BENNY L ETNIES AND FIT COLLAB
So if you want to get that head to toe Benny L look, here’s the skinny on the complete Etnies/Fit and Ben Lewis Collaboration. FIT Benny 1 20″ Navy Blue Etnies Collab Complete Bike SRP: £299.99 Etnies-FIT Ben Lewis RVM Navy/Gum SRP: £64.99 Etnies-FIT Beanie Navy or Red SRP: £17.99 Etnies-FIT Zip Fleece Navy SRP: [...]
ETNIES NATHAN WILLIAMS BRAKE SHOES

Three fresh new color ways are now available from the Etnies and Nathan Williams Brake shoe line. Grab a pair from your nearest dealer from mid February onwards.
NEW FIT COMPLETES

These new additions to the 2013 Fit complete bike range will be shipping to dealers from Monday the 18th of February. Check out these sweet new signature models and collaborations. FIT Mac Sig 21″ Matte Black SRP £549.99 FIT Aitken Sig 20.75″ Trans Black SRP £549.99 FIT Stay Strong 1 20″ Trans Black SRP £299.99 [...]
NEW UNITED STEMS AND SPROCKETS

The all new United Valentino top load stem, Metro front load stem and Super 8 sprockets are available in Black, Red and Polished, and will be shipping to our dealers from the 18th of February. United Valentino Top Load Stem SRP £59.99 United Metro Front Load Stem SRP £59.99 United Super 8 Sprocket SRP £39.99
THE ALBION ISSUE 12

The latest issue of The Albion featuring a working street spots pop up model by Bertie Buck on the cover, is in stock now and on it’s way to our dealers. Articles include Shayn ‘Shanky’ Steels interview, and the story of John Mercury Morgan – The Greatest Bicycle Stunt Rider In The World, plus a [...]
FIT FAF TYRE RE-STOCK SHIPPING OUT NOW

Just arrived our Fit FAF delivery, shipping out now to dealers. Available in five colours. Black, Red walls, White walls, Tan walls and Teal walls. All now SRP £24.99










